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Why Use
CCTV?
CCTV should
not be perceived as a magic wand for preventing crime - it is just
another crime prevention tool from a long list available to a
business. There are many reasons why CCTV is the most cost
effective security solution. In our experience we have found that
most businesses suffer from the same few security
problems.
Lastest news shoplifting costs UK stores
£4.4bn
Shoplifting up a third between
2008-2009
Recession fuels UK shoplifting
1.
Shoplifting.
Shoplifting has reached epidemic proportions
in the UK. Every day your profits are simply walking out of the
door, resulting in higher prices and lost sales. Given the right
opportunity, even the most innocent looking person will steal. Even
the smallest retail outlets report up to £100 in losses each month
due to shoplifting.
2. Staff
Collusion.
Even
your most trusted staff may be guilty of stealing your profits. It
is a fact that a single employee can eat, drink and smoke their way
through approximately £100 of profit every month. Multiply that by
the number of employees, you are losing
£££?s
3. Sweet
Hearting.
As the
name implies, many employees will let you do their friends a favour
when you aren't there. It's difficult to detect because usually a
part of the sale is rung up to make it look like an innocent
transaction. Many of our customers have reported that they used to
lose up to £300 per month from friends of
employees.
4. Staff
Protection.
Are you
doing enough to ensure the safety of your employees both inside and
outside of your business? If a robbery results in an employee being
injured are you prepared to defend yourself from the inevitable
industrial injuries claim.
Statistics
point to major reductions in the amount of crime being committed
where there are cameras installed. An article in 'New Scientist'
magazine showed that simply installing a system can reduce crime,
in the areas covered, by over
95%.
Generally,
once a Camera system is installed, it will only be fools who
attempt to perpetrate offences within its field of view. These are
often caught but for the majority it will provide a very high level
of deterrence. A professionally installed camera system can reduce
shoplifting by up to 90%.
Almost 80% of
theft is attributable to customers or staff, with customers
accounting for the largest
amount.
14,000 shop
staff were attacked last year with 106,000 being threatened with
violence.
Most people
considering the installation of a CCTV system have the main
objective of trying to prevent
crime.
A properly
installed and managed CCTV system can dramatically reduce crime
levels. Drops as high as 90% have been recorded where a highly
visible CCTV system has been installed in certain locations, i.e.
in shopping centres and car
parks.
In small to
medium-sized businesses, CCTV cameras acts as a deterrent. However,
the initial cost and complexity of good quality systems have been
barriers for many businesses. The cost of equipment has fallen
steadily over the years. Today, good quality systems can be much
cheaper and still provide exceptional operational
simplicity.
And it will
pay for itself very rapidly.
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649123
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